[ FUTURE ARCHIVE ] Studio Concepts Editions About
Rock formations on a coastline at golden hour

A concept store for business ideas

Future Archive
Studio:Basel, Switzerland Website:www.future-archive.ch
[ FRIENDS OF FUTURES ]
[ Studio / Platform / Archive ]

Future Archive is a platform for systems, brands, and models with cultural and strategic depth.

The future

The future is no longer abstract. It’s ecological. Political. Emotional. Urgent.

Branding

Branding alone isn’t enough. We need systems, narratives, and models that matter.

[ FUTURE ARCHIVE ]
[ FUTURE ARCHIVE ]Studio
What is Future Archive

A studio that develops complete, ready-to-use business concepts. We don’t just design logos or visuals. We design systems: the idea, the structure, the story, the brand, the market fit.

Our work is often the first step for people who want to launch something meaningful (a hotel, a retreat, a store, a cultural format) but don’t yet have the concept. We build that concept. And then we offer it, as a product.

Our philosophy

Design as language. Story as structure. Sustainability as responsibility. Future as material.

Studio

Curated branding, concept and strategy

Platform

Original projects, ideas, and formats

Archive

Future-ready systems, models, and tools

Signature format

Business as a product

What we do

Most studios design for brands. We design the systems behind them.

Service

Curated branding & visual systems

Service

Brand & cultural development with purpose

Service

Editions & in-house projects

Service

Conceptual work & business models

[ Curated ]
[ Imaginative ]
[ Systemic ]
[ Sustainable ]
The gap we address
Ideas existbut lack structure and traction
Spaces existbut lack purpose and identity
Businesses launchbut lack coherence and vision
Brands speakbut often say nothing with consequence
For whom

For people with capital, space or ambition, and no concept yet.

01

Investors who want to realize something, but don’t know what

02

Developers looking for new use cases for existing spaces

03

Impact-driven startups

04

Institutions in transformation

05

Creative thought leaders

06

Brands seeking depth, not just design

07

Regions & communities looking for redefinition

08

Corporates who need outside thinking

[ FUTURE ARCHIVE ]Concepts

What if business models could be sold like products?

Ready-to-launch
Model breakdown

Not as vague ideas. Not as decks. But as real, brand-ready, thought-through systems.

We sell business ideas like others sell products: branded, structured, ready. Three ways to work with us:

Ready-to-launch concepts
Custom business creation
Implementation partnerships
Future Archive
St. Johanns-Vorstadt 17
4056 Basel
Concept file
Each offering includes
01StoryThe narrative and purpose the concept stands on
02DesignVisual system and spatial direction
03Business planModel, numbers and roll-out
04Market fitAudience, location and positioning
05MoodboardImages, materials and atmosphere
06CICorporate identity, ready to use
TotalOne market-ready business
Market comparison

Franchises sell proven systems. Agencies sell branding. Brokers sell existing businesses. We develop, brand and prepare new ideas, and sell them as standalone products.

ProviderBusiness modelVisual depthSustainabilityExecutableStorytellingTeam required
IDEO / FoundersLane
Rocket Internet / Antler
Studio Dumbar / Snask
GastroConsult / Enchilada
Future Archive
Yes Partly No
Market hotspots

The missing link between capital, creativity and implementation, especially in DACH, Southern Europe and the Nordics.

SwitzerlandProfileCapital-rich, design-savvy, risk-averse. Boutique hotels, wellness brands, pop-upsClientsFamily offices, developers, heirs
Austria / South Germany / South TyrolProfileGourmet & storytelling culture. Slow hospitality, wine & culture brandsClientsTourism regions, cultural investors
Spain / PortugalProfileCreative, expat-friendly. Farm-to-table, retreats, conscious conceptsClientsNomads, real estate owners
ScandinaviaProfileValue-driven, community-oriented. Co-living, food, sustainable retailClientsUrban creators, reuse initiatives
Dubai / UAEProfileHigh-investment, fast-paced. Lifestyle, health, luxury-wellnessClientsDevelopers, hotel brands
[ FUTURE ARCHIVE ]Editions
Future Archive teaches by doing

A cultural and intellectual infrastructure that creates lasting learnings for the next generation.

Modeling a new kind of businessBranding can be deep. Business can be beautiful. Growth can be regenerative.
Building open toolsEditions that share our frameworks, workshops, living archives, and a “school of future systems”.
Preserving cultural memoryRooted in Africa, alternative design histories like Superstudio and speculative thought like the Golden Record.
Turning systems into storiesEvery concept becomes a case study, a blueprint, and an ethical proposition others can build upon.
Lineage · Whole Earth Catalog

The Whole Earth Catalog (1968–1998) curated tools, books, systems, and ideas for sustainable and self-sufficient living. Curated intelligence, interdisciplinary thinking, empowerment through design systems before brands. Future Archive sees itself as its spiritual descendant.

[ Rooted ]
[ Radical ]
Lineage · Superstudio

A radical design and architecture collective that asked: what if architecture was not physical, but conceptual? What if the city was a story, not a structure? Can design be critique? We channel their critical, narrative, and visionary approach.

[ FUTURE ARCHIVE ]About
Brand architecture

We are not an agency. We are not consultants. We are a curated business concept boutique. Beautiful. Systemic. Purpose-driven.

Business as a productSignature format
Design & brandingStudio line
Editions / researchCurated line
Figure in a white suit and helmet at dusk beside a stone pillar[ FRIENDS OF FUTURES ]
Set up

Oliver Meier

Partner

  • Visionary & strategic
  • Storytelling and product logic
  • Pharma background: precision, responsibility
  • Positioning, sales, acquisition, pitching

Elodie Maerki

Partner

  • Branding and storytelling
  • Visual thinking & emotional clarity
  • Systematic creativity grounded in strategy

Design + Story + Model = Product.

Contact

Start with a concept.

Write
oliver.meier@future-archive.ch
Visit
St. Johanns-Vorstadt 17
4056 Basel
What are you looking for?
Intro call · 30 min